When you’re shopping for beauty products, it’s important to know which companies truly care about their customers and the environment.
While there are many cruelty-free brands out there, not all of them offer high-quality products that actually work. Here are our picks for best cruelty-free beauty brands:
| Takeaways |
|---|
| 1. It is possible to find cruelty-free beauty brands that are both effective and affordable. |
| 2. A plant-based diet can provide many health benefits and help prevent B12 deficiency. |
| 3. All-natural vegan skincare and DIY beauty products can enhance your beauty routine and are better for the environment. |
| 4. When looking for cruelty-free brands, make sure to check the company’s animal testing policy and look for certifications. |
| 5. Cruelty-free beauty products offer many benefits for animals, the environment, and your own health and well-being. |
100 Percent Pure
100 Percent Pure is a cruelty-free beauty brand that makes organic, vegan and gluten-free products.
They use 100% pure ingredients to formulate their products. They don’t test on animals or use any synthetic fragrances, colors, parabens, sulfates, phthalates or petroleum. The company also has an extensive database of their ingredients so you can see what goes into your favorite products.
Alima Pure
Alima Pure is a cruelty-free makeup brand that produces products in the United States. They do not test their products on animals, and they use vegan ingredients.
Alima Pure is also gluten-free, so if you’re sensitive to gluten, you’ll be able to enjoy its products without any issues!
Are you worried about B12 deficiency? Don’t be! Our guide on B12 deficiency can help vegans get enough of this essential vitamin through the right food sources and supplementation.
Beautycounter
Beautycounter is one of the most popular cruelty-free brands on the market. It uses natural ingredients, meaning your skin will be safe from any harmful chemicals. The brand is also environmentally friendly and uses recycled packaging to reduce waste.
Beautycounter offers a wide range of products for all skin types, including moisturizing face cleanser and anti-aging serum.
The company also supports environmental initiatives such as recycling bottles at their offices, encouraging employees to use public transportation instead of driving cars whenever possible, and using compostable products in the kitchen at HQ.
Lastly, Beautycounter believes in transparency—the company discloses what’s actually inside each product so you can make sure it’s safe for your body (and animal!).
Burt’s Bees
Burt’s Bees is a cruelty-free brand that makes its products with natural ingredients, and it’s one of the few companies to do so.
They’re also committed to making their products in small batches. With Burt’s Bees, you can feel good about what you’re putting on your skin because the company does not test on animals.
Burt’s Bees products are made with beeswax from the honeycomb (no actual bees were harmed in the making), which gives them their unique texture and scent. The company uses coconut oil as an ingredient in many of their lip balms due to its moisturizing properties—but don’t worry: It doesn’t taste like coconut!
Did you know that plant-based diets are the key to living a long, healthy life? With our guide on plant-based diets, you can learn all about the benefits of a diet rich in vegetables, fruits, legumes, and whole grains.
The Body Shop
The Body Shop is a cruelty-free brand, meaning that it does not test its products on animals.
The Body Shop is also a vegan brand—that means no animal products in the products or ingredients.
Finally, The Body Shop is a natural and organic beauty brand that uses plant extracts and other ingredients to formulate their products. You can be sure that all of their skincare and body care items are gentle on the skin and safe for everyone to use!
Dermalogica
Dermalogica is cruelty-free. Dermalogica does not test on animals, and their products are vegan. You can also shop their entire range of cruelty-free products online at dermalogica.com or in a store near you.
Another reason why I love Dermalogica is because they’re not only cruelty-free, but they use ingredients that don’t come from animals, either! So if you care about safe ingredients as well as not supporting animal testing in your beauty routine, then this brand is perfect for you!
Kat Von D Beauty
Kat Von D Beauty is a vegan and cruelty-free makeup brand.
Kat Von D Beauty is cruelty-free and vegan, but not all of its products are. Some of its products are vegan, but not all of them are.
And some of Kat Von D’s makeup doesn’t have animal ingredients in it at all, but that doesn’t mean that the company can be considered “cruelty free” because some other parts (like the packaging) could still be tested on animals.
It really depends on where your priorities lie when you’re shopping for beauty products. Are you only concerned with what’s inside? Do you want to support companies who don’t test on animals in any way possible?
Or do you want to go even further by only buying brands that make specific claims about their practices?
Healthy skin is not just about what products you use, but also what you eat and how you treat your body. In our guide on all-natural vegan skincare tips, we share how you can enhance your skincare routine with plant-based nutrition and natural beauty products.
L’Occitane en Provence
L’Occitane en Provence is a French beauty brand with products that are created using only the most natural ingredients. Since it was founded in 1976, L’Occitane en Provence has grown to be one of the world’s leading suppliers of luxury skincare and body care products.
The company has been recognized for its environmental commitment and is a member of the Natural Products Association (NPA), which is an international trade association that represents more than 4,000 companies based in North America, Europe and Asia Pacific.
It also supports organizations such as PETA and Leaping Bunny that promote animal welfare around the world.
Pacifica
Pacifica was founded in 1999 in the San Francisco Bay Area, and it’s been cruelty-free since day one. The company is also vegan and manufactures all of its products in the United States.
All Pacifica makeup is made with natural ingredients, so you can feel good about where you’re putting it on your face (or body—the brand makes body care products too).
Youth To the People
Youth To the People is a cruelty-free beauty brand that has been around since 2014. The company is known for their innovative products that are made with natural ingredients.
Youth To the People also has a strong commitment to protecting animals and does not test any of their products on animals or sell in countries where animal testing is required by law.
Why buy expensive skincare products when you can make your own with natural ingredients? Our guide on DIY vegan beauty will teach you the basics of making effective and affordable skincare products at home.
Younique
For many people, Younique products were the first cruelty-free brand they discovered. And that’s no surprise, because their products are so impressive! The makeup is high quality and very pigmented.
The brushes are soft and blend well with the foundation. And their lipsticks are long-lasting and moisturizing—a great alternative to lip glosses with a glossy finish!
Younique’s line of skincare is also impressive. Their Renewing Cleanser has been compared to cult favorite Glossier Milky Jelly Cleanser due to its texture (a gel) and effectiveness at removing makeup without stripping skin of moisture.
They also have an eye cream that firms up under-eye circles while reducing puffiness; a facial oil comprised entirely of essential oils; and a redness reducer made from green tea extract, aloe vera leaf juice, arnica flower extract, calendula flower extract (which soothes inflammation),
vitamin E acetate (which helps repair damaged skin cells), glycerin (which restores moisture levels), xanthan gum powder (to help improve absorption), lecithin phospholipid complex (for moisturization).
Did you know that vegan beauty products are not only better for the environment but also offer numerous benefits for your health and well-being? In our guide on the benefits of using vegan beauty products, we dive into the science behind why you should switch to cruelty-free and plant-based beauty products today.
Conclusion
We hope that you enjoyed reading about some of the best cruelty-free brands. There are so many amazing companies out there making products without harming animals, and we hope this list provides you with some inspiration to try new things!
Further Reading
Here are some additional resources for finding cruelty-free brands:
- Cruelty-Free Kitty: A comprehensive list of brands that are cruelty-free and vegan, as well as those that are not.
- PETA: A list of “cruelty-free” brands that are not actually cruelty-free, as well as a list of brands that are 100% cruelty-free.
- Editors Faves: A curated list of the best cruelty-free beauty brands, including skincare, makeup, and haircare products.
FAQs
What are cruelty-free beauty brands?
Cruelty-free beauty brands are companies that do not test their products or ingredients on animals.
Why should I use cruelty-free beauty products?
Using cruelty-free beauty products is better for animals and the environment, and it can also be better for your skin.
How can I tell if a brand is cruelty-free?
Look for certifications from organizations such as Leaping Bunny and PETA, and check a brand’s website for their animal testing policy.
What are some common animal-derived ingredients in beauty products?
Common animal-derived ingredients in beauty products include beeswax, lanolin, and carmine.
Are cruelty-free products more expensive?
Not necessarily. There are plenty of affordable, high-quality cruelty-free products available on the market.
Hi! My name is Hellen James, and I’m a vegan lifestyle enthusiast. I’ve been living the vegan lifestyle for over 10 years now, and it’s been one of the best decisions I’ve ever made. The food is amazing, the community is incredible, and there’s no way I could go back after experiencing all this firsthand.
